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NetEase Cloud Music ‘expands Okay-Pop portfolio’ with YG Leisure licensing deal

July 21, 2022
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NetEase Cloud Music ‘expands Okay-Pop portfolio’ with YG Leisure licensing deal
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Chinese language tech big NetEase‘s subsidiary Cloud Village – which operates music streaming service NetEase Cloud Music – has entered right into a licensing settlement South Korea-based music firm YG Leisure.

The deal grants NCM the suitable to distribute YG Leisure’s music catalog in China, together with music by common Okay-Pop teams comparable to BIGBANG and BLACKPINK, marking what NCM calls an enlargement of its ‘Okay-pop portfolio’.

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Based in 1996, YG Leisure is likely one of the largest leisure firms in South Korea.

Along with BIGBANG and BLACKPINK, artists on the YG roster embody SECHSKIES, AKMU, WINNER, iKON and TREASURE.

In keeping with a press assertion, as a part of the deal,  “each events” plan to “have interaction in progressive approaches to unlock extra alternatives for YG Leisure’s huge and influential catalog in addition to its artists on the platform”.

NetEase Cloud Music says that it “has been actively increasing its portfolio” in current months.

The corporate notes that it has agreements in place with file labels, together with Trendy Sky, Emperor Leisure Group, hina Report Group, Feng Hua Qiu Shi, Yuehua Leisure, Linfair Data.

NCM’s take care of YG Leisure marks its second settlement with a South Korea-based leisure firm over the previous two months.

In June, NetEase Cloud Music entered right into a licensing deal with Okay-pop firm SM Leisure, whose roster options distinguished Okay-Pop artists like KANGTA, BoA, TVXQ!, SUPER JUNIOR, Women’ Technology, SHINee, EXO, Purple Velvet, NCT and aespa.

Final month additionally noticed Chinese language music firm TF Leisure (Time Fengjun Leisure) strike a deal with NCM, in addition to its rival Tencent Music leisure.


MBW reported in Might that NetEase Cloud Music and its rival Tencent Music each added extra paying music customers than Spotify in Q1, 2022.

NetEase Cloud Music’s total month-to-month lively customers (MAUs) of on-line music companies stood at 181.7 million in Q1 2022, down barely from 183.1 million within the prior yr quarter.

The platform’s paying on-line music customers (36.7m) accounted for 20.2% of all of its on-line music MAUs within the quarter.

NetEase Cloud Music’s income elevated by 38.6% YoY in Q1 2022, to RMB 2.1 billion (approx USD $331m).Music Enterprise Worldwide



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